Something Is Off With This Image, But It’s Not What You Think

When we think about Super Bowl commercials, they typically fit a certain mold. They’re funny and cute and clever. They feature adorable animals. They leave us feeling good about ourselves and a product we should go out and buy.

This commercial, however, defies convention.

NO MORE’s commercial tackles a difficult and painful topic that many women face and has plagued the NFL this year: domestic abuse. According to No More’s website, 64% of Americans say if we talk more about domestic violence and sexual assault, it would make it easier to help someone.

Their commercial attempts to do just that. Watch it now.

If you are the victim of domestic abuse, you don’t have to face this alone. There are many organizations dedicated to helping you, providing everything from a listening ear to advice on how to leave an abusive situation.

  • If you are in an emergency situation, call 911 or your local emergency service.
  • The National Domestic Violence Hotline: The National Domestic Violence Hotline is a 24-7, free resource staffed by highly trained experienced advocates to offer compassionate support, crisis intervention information and referral services in over 170 languages. Their number is 1-800-799-7233. Their website provides extensive information domestic violence, safety planning, local resources and ways to support the organization.
  • If you are in need of a safe place to stay, visit for a state-by-state directory of domestic violence shelters in the U.S.
  • Safety Planning: This article provides guidelines for how to safely leave an abusive relationship, what to do if you’ve filed a restraining order, and what to do once you’ve left the relationship.
  • The International Directory of Domestic Violence Agencies is a global list of helplines, shelters, and crisis centers.
  • Prefer to read advice? The article Help for Abused and Battered Women has lots of vital information, but remember that internet histories can be traced. Use a safe computer your abuser does not have access to, such as your work computer or a friend’s machine.

If you are not experiencing abuse but would like to help those who are, pledge to keep kids safe from abuse. Do your part to help those who are too small to stand up for themselves. The solution starts with you.

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