Presents are all wrapped up in a bow, but a new kids clothing company is also wrapping up the gift of giving in a bow. The recipients are those with autism and their families.
Kait Scheele created Bowtism after being inspired by her autistic daughter to take her experience and love for the fashion industry in a new direction. Four-year-old Livia is nonverbal, but her mom knows how much she loves bows.
Scheele explains, “Our kids just love bows. They sleep in them every day and just can’t get enough of them.”
Her kids, who also include four-year-old London and eight-year-old Max, help design the company’s outfits by picking out fabrics and matching colors to the bows.
The family has also chosen to donate ten percent of every sale to help autistic individuals and their families. This is because they know they’re fortunate to be able to give Livia the help she needs and others may not be so lucky.
Scheele says, “Our family saw how much money we were spending with her needs and her therapies and we realized there were so many families out there that didn’t have those means.”
Among the help they’ve provided is a $10,000 donation to a local school district to help them buy special needs equipment, $2,500 in baby clothing to Metropolitan Ministries in Tampa Bay to go to families who need help due to the pandemic, and $1,000 in girls clothing to the same organization to provide Christmas presents for those who wouldn’t otherwise have them.
Though they only started the business in 2019, by August 2020, they’d already donated $10,000 worth of clothing and thousands of dollars to ABA services for autistic families.
It all started with this beauty right here💕 Our families goal was to create an insanely affordable children’s brand…
Scheele also tries to get others with autism involved in the process. A Facebook post for Bowtism says, “Each outfit is perfectly matched with a handcrafted bow to make the ideal fashion statement. We offer a line of autistic friendly outfits which autistic children have personally approved.”
Scheele’s goal is to ultimately move the business to a warehouse and employ adults with autism. She says it can be hard for such adults to find employment after they’re done with school. Scheele hopes Livia will also one day help run things so she can have a place in the world.Whizzco